Retail Ignition: The Future of Choice
Product Marketing Strategy
The landscape of choice has changed. More choice no longer means more sales. In fact the reverse is true.
On Thursday 2nd February the iris Nursery welcomed guests to an insightful morning debate. We explored how consumers experience choice in the face of fragmentation and automation, and how retailers can ensure their innovation agenda measures up.
Customer Engagement Marketing
It was a fantastic morning of inspirational thinking, passionate debate, eye opening tech demos along with a healthy portion of coffee and pastries.
Catch all of the highlights below.
To book a Retail Ignition workshop get in touch at enquiries@iris-worldwide.com
Check out the full presentation deck on slideshare here.
Client
Specialisms involved
The landscape of choice has changed. More choice no longer means more sales. In fact the reverse is true.
On Thursday 2nd February the iris Nursery welcomed guests to an insightful morning debate. We explored how consumers experience choice in the face of fragmentation and automation, and how retailers can ensure their innovation agenda measures up.
Customer Engagement Marketing
It was a fantastic morning of inspirational thinking, passionate debate, eye opening tech demos along with a healthy portion of coffee and pastries.
Catch all of the highlights below.
To book a Retail Ignition workshop get in touch at enquiries@iris-worldwide.com
Check out the full presentation deck on slideshare here.
THE HIGHLIGHTS
WELCOME - DAVID CAYGILL, MANAGING DIRECTOR, THE IRIS NURSERY
DISRUPTING CHOICE - MATT REBERIO, ASSOCIATE DIRECTOR, THE IRIS NURSERY
BE MEAN OR BE MEANINGFUL - JOHN GRANT, CHIEF STRATEGY OFFICER, IRIS
THE AMAZON EFFECT - CALUM MACKENZIE, ASSOCIATE DIRECTOR, IRIS CONCISE
SHOPPPING WITH GEN Y & Z - PETER WILSON, PLANNING DIRECTOR, IRIS
INNOVATION APPLIED. DEMOS FROM COMPANIES CREATING THE FUTURE - SARAH MCVITTIE, CO-FOUNDER, DRESSIPI
INNOVATION APPLIED. DEMOS FROM COMPANIES CREATING THE FUTURE - JONATHAN EPSTEIN, CHIEF MARKETING OFFICER, SENTIENT TECHNOLOGIES
INNOVATION APPLIED. DEMOS FROM COMPANIES CREATING THE FUTURE - JENNY GRIFFTHS, FOUNDER, SNAP FASHION
CHOICE CUTS: VIEWS FROM THE COAL FACE OF RETAIL (PANEL) JAMES KEADY, HEAD OF DIGITAL, SAMSUNG UK. MARCUS DENNISON-SMITH, CMO, CAFFE NERO SEAN MCKEE, DIRECTOR OF ECOMMERCE AND CUSTOMER EXPERIENCE, SCHUH
TEST AND EARN: CHOOSING WHERE TO PLACE YOUR BETS AS A BUSINESS LEADER - DAVID CAYGILL, MANAGING DIRECTOR, THE IRIS NURSERY
TEST AND EARN: CHOOSING WHERE TO PLACE YOUR BETS AS A BUSINESS LEADER - JAMES BIDWELL, CEO, SPRINGWISE
INNOVATION APPLIED. DEMOS FROM COMPANIES CREATING THE FUTURE - ALEX KAYSER, CEI & CO-FOUNDER, YRECEIPTS
INNOVATION APPLIED. DEMOS FROM COMPANIES CREATING THE FUTURE - MARK OVERTON, MD, GLOBAL SAAS INNOVATION AND SALES, CISCO CLOUD IOT
INNOVATION APPLIED. DEMOS FROM COMPANIES CREATING THE FUTURE - SAM ASHKEN, STRATEGIC PLANNER, BLIPPAR
INNOVATION APPLIED. DEMOS FROM COMPANIES CREATING THE FUTURE - STEVE AIRD, DIRECTOR, STREETBEES
WAR STORIES FROM THE TRENCHES OF TRANSFORMATION (PANEL) RADHA DAVIES, CONSULTANT SARAH MCVITTIE, CO-FOUNDER, DRESSIPI ALEX JAYSER, CEO & CO-FOUNDER, YRECEIPTS
Highlights
