Let's Do It Right

Wickes is transforming. The brand has introduced new ranges to cater for all your paint and gardening projects, and the stores are becoming a more warm, welcoming and helpful environment. A series of humorous observations of British nesting habits show that whatever your ability, Wickes is the perfect partner to help you do your project right. So keep a watchful eye out for the ‘British Bodger’.

27%
27%
has seen an increase in ROI vs previous campaigns
12%
12%
has been an uplift in paint sales since first campaign
#bodgerwatch
#bodgerwatch
has since out-performed all the previous social activity
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