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We are delighted to announce that we have been appointed as Delta Air Lines’ lead strategic and creative agency for Europe, Middle East, Africa and India, following a competitive three-way pitch.
In 2018, Delta was named one of the most relevant companies in America and one of the most innovative companies in the world. We will be tasked with building on this momentum, driving brand salience across the EMEAI region, making Delta an active choice for those travelling to the US, by making the ‘KEEP CLIMBING’ tag line more relevant and meaningful in the region.
Chris Marlow, Managing Director, Iris said: “We’re really excited to join Delta on their mission to bring the humanity back into the travel experience. A new generation of global traveller has emerged with new expectations of airline brands. We feel Delta has what it takes to be the brand that answers their needs, and are delighted to be the agency partner who will help them to do it.”
Key markets for the account will be the UK, France and the Netherlands.