The Challenge

People who stammer are often interrupted, spoken for or rushed through conversations. In fact, 14% were hung up on during their most recent call to an organisation. STAMMA wanted to create lasting behavioural change by encouraging more people to give those who stammer the time they need to speak.

The Approach

We started with a simple thought: not every space needs to be filled. So we created “Leave Space”, a campaign that literally leaves space. By deliberately leaving large sections of billboards blank, the work turned empty space into a reminder that pauses are part of speaking, not an invitation to interrupt.

Jane Powell – CEO of STAMMA

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